July 28, 2023

By Stephen Tweed One question we are asked most frequently by leaders in home care is … “How many home care companies are there, anyway?” The short answer is, “We don’t know.” The reason is that there are only 29 states that require licensure of home care companies, and one state that requires registration. So,…

July 21, 2023

By Stephen Tweed One of the key elements of post-pandemic marketing and recruiting in home care is your presence in the digital world. The COVID pandemic has totally shifted how sales and marketing are done in home care. Home care companies that are growing and prospering have adopted totally new digital marketing strategies. Home Care…

June 23, 2023

By Stephen Tweed Did you participate in the 2023 Home Care Benchmarking Study at Home Care Pulse by submitting your data? Have you received your copy of the 2023 Home Care Benchmarking Report?  Have you studied the report? What did you learn about your company compared to industry benchmarks? At Leading Home Care and the…

June 15, 2023

By Stephen Tweed One area that is of great interest to many members of our Home Care CEO Mastermind Groups is Mergers and Acquisitions.  Our members are frequently buying or selling companies.  In a 24 month period, Ten of our members sold their businesses.  During that same time, at least five of our members acquired…

June 15, 2023

By Stephen Tweed Over the past 10 years, we have been leading Home Care CEO Mastermind Groups, where leaders in top tier companies come together to share ideas, solve problems, and support one another.  We just celebrated the tenth anniversary of our Top 5% Mastermind Group which first met on February 15, 2013 in Orlando…

May 25, 2023

By Stephen Tweed A few weeks ago, we had our Top 5% Home Care CEO Mastermind Group in Marco Island, Florida for our semi-annual get together.  Leaders from these top tier companies gathered to discuss their big burning issues, and to share ideas and insights on how they are growing their businesses. One of our…

May 10, 2023

By Stephen Tweed Caregiver turnover in the home care industry has hovered at around 65% per year for the past six years.  Can you imagine 13 out of every 20 caregivers leaving each year?  That’s the biggest barrier to home care companies growing their business and serving more clients and families. We’ve also learned that…

April 14, 2023

By Stephen Tweed Over the past three decades, we’ve worked with several hundred home care companies who want to grow their business and get ready for the future.  One of the big challenges for most single location companies is sales.  Company owners are often the lone salesperson in the company, and they want to hire…

April 14, 2023

By Stephen Tweed This past October, my wife and business partner, Elizabeth Jeffries, and I went back to Rome, Italy to celebrate her birthday.  We stayed in a part of the city where we had not been before – Trastevere.  It’s a wonderful old neighborhood on the west side of the Tiber River, with tiny…

April 6, 2023

As part of the re-branding and strategic growth of the Home Care CEO Forum, we are happy to let you know that we have re-engaged our Resource Partner Program.  This is a program where we develop strategic partnerships with companies that provide products and services to the home care industry, and where we can publicly…

April 5, 2023

By Stephen Tweed What can our industry do to attract enough new direct care workers and home care nurses to meet the growing needs of an aging population? A workforce task force of members of the Home Care Association of America and The National Association for Home Care and Hospice have been working for months…

March 30, 2023

By Stephen Tweed Several years ago, we conducted an industry survey on caregiver recruiting in the home care industry.  While we learned much about the most effective methods for recruiting caregivers, we also learned that Selection is the Key in caregiver longevity.  The HCP Home Care Benchmarking study shows that turnover of caregivers in home…